Decision intelligence for retail and CPG
1-3pt
gross margin improvement.
Achieved by scoring return risk at the product, size, and customer level before purchase, so merchandising teams can steer buyers toward lower-return options and protect margin at the point of decision.
8-15%
cost-to-serve savings.
Achieved through smarter fulfillment node selection and carrier optimization, so every order ships at a lower cost without breaking the customer promise.
20-35%
split shipment reduction.
Achieved through connected inventory planning that links demand forecasts to allocation and order decisions in real time.
AURORA orchestrates the systems a retailer already runs and connects them with external market signals so planning and merchandising teams see what their decisions will look like before they commit, including what a promo is likely to lift before the markdown goes live. For planning teams whose work maps to its capabilities, AURORA becomes the primary working environment. It connects bidirectionally to existing systems. No switching between tools. No reconciling spreadsheets across five platforms.
The head merchant who always knows what will sell next season still knows it. AURORA gives every other planner on the team the same calibre of picture to work from.
